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Latin American manufacturers consistently produce high-quality goods, but many struggle to succeed in the U.S. market due to avoidable errors.
Top 5 Mistakes
- Weak Digital Presence: No SEO, outdated websites.
- Lack of Storytelling: Missing origin stories and value messaging.
- Pricing Miscalculations: Ignoring shipping, duties, and profit margins.
- Compliance Gaps: Overlooking FDA or labeling regulations.
- No Lead Nurture: Failing to follow up on inquiries.
AlphaTrey Solutions
- Digital Makeover: Bilingual, SEO-optimized website with e-commerce capabilities.
- Brand Narratives: Origin story videos, customer testimonials, and targeted content.
- Pricing Tools: Automated calculators factoring in all costs.
- Compliance Checklists: Pre-shipment reviews and labeling templates.
- Automated Drip Campaigns: Keep leads warm with personalized sequences.
Get the “Latin America to USA Export Checklist” and avoid these pitfalls on your next shipment.